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Develops information collection, verification, analysis, and presentation skills (CVAP approach) for journalism and strategic communication careers.

Offering recorded · Spring 2027 · Sources

Principles and Practices of Reporting covers basic reporting for print and electronic media, involving the creation of print, audio, and web-based news stories on a current public issue.

Offering recorded · Spring 2027 · Sources

An introduction to strategic communication covering advertising, public relations, health communications, and political campaigns.

Offering recorded · Spring 2027 · Sources

Sports Marketing Communications explores promotion domain activities such as marketing research, branding, image management, advertising, event promotion, sponsorships, and public relations, focusing on associated marketing communications.

Offering recorded · Spring 2027 · Sources

Investigative Reporting covers techniques of investigative and long-form enterprise reporting, including extensive field reporting and a final project.

Offering recorded · Spring 2027 · Sources

Introduction to creative message development for advertising, PR, and strategic communications, focusing on campaign planning and execution.

Offering recorded · Spring 2027 · Sources

Covers core skills for communicating about sports to a mass audience, including career support and professional access, within a changing media landscape.

Offering recorded · Spring 2027 · Sources

JOURN 456: Long Form Video trains professional journalism and strategic communication via documentaries on local/regional topics plus video analysis, composition, and production.

Offering recorded · Spring 2027 · Sources

Storytelling Through Sound focuses on creating episodic long-form audio narratives, developing interview, writing, field recording, and editing skills for broadcast or online distribution.

Offering recorded · Spring 2027 · Sources

Overview of digital media strategy and tactical planning for strategic communication and promotion campaigns.

Offering recorded · Spring 2027 · Sources

Overview of public relations focusing on objective, strategy, and tactical planning within strategic communication campaigns, including in-depth study of core PR topics.

Offering recorded · Spring 2027 · Sources

Advanced exploration of varying concepts and skills in journalism or strategic communication, focusing on producing publishable work and critiquing media practices.

Offering recorded · Spring 2027 · Sources

Mass Communication and Society examines relationships between mass communications and society, analyzing media performance and suggestions for change.

Offering recorded · Spring 2027 · Sources

Explores mass media and racial diversity, analyzing race, ethnicity, stereotypes, and white privilege in news, advertising, and social media across diverse ethnic groups.

Offering recorded · Spring 2027 · Sources

Law of Mass Communication covers freedom of speech and press, focusing on legal issues for media practitioners including censorship, libel, privacy, and media regulation.

Offering recorded · Spring 2027 · Sources

A colloquium exploring post-undergraduate communication careers in journalism, featuring guest speakers from various sectors and covering job hunting and networking.

Offering recorded · Spring 2027 · Sources

Mass Communication and Political Behavior examines interrelationships of news media, political campaigning, and the electorate, including impacts on voting and participation.

Offering recorded · Spring 2027 · Sources

Introduction to literature and research on emerging communication technologies like blogs, social media, and mobile devices, examining their psychological, social, political, and policy impacts on individuals and society.

Offering recorded · Spring 2027 · Sources

Introduction to consumer packaged goods brand management exploring marketing, advertising, and strategy to grow profitable sales and build brand equity.

Offering recorded · Spring 2027 · Sources

Explores prominent sports controversies affecting sports communication professionals like journalists, broadcasters, marketers, and PR specialists, focusing on how these issues impinge on professional practices.

Offering recorded · Spring 2027 · Sources

Explores and critiques literary journalism through critical reading of reporting and writing, examining narrative nonfiction trajectories and subgenres.

Offering recorded · Spring 2027 · Sources

Analyzes political and legal relationships between mass communication and government, emphasizing current issues like misinformation in the digital age and tech platform roles.

Offering recorded · Spring 2027 · Sources

Special topics in mass communication focusing on the in-depth analysis of a conceptual mass communication issue.

Offering recorded · Spring 2027 · Sources

Mentored individual research and study for students completing Honors in the Major, titled Senior Honors Thesis.

Offering recorded · Spring 2027 · Sources

Senior Honors Thesis involves mentored individual research and study for students completing Honors in the Major.

Offering recorded · Spring 2027 · Sources

Mentored individual research and study for students completing a senior thesis.

Offering recorded · Spring 2027 · Sources

SENIOR THESIS: Mentored individual research and study for students completing a senior thesis.

Offering recorded · Spring 2027 · Sources

Advanced directed study projects arranged with faculty, based on internship experience.

Offering recorded · Spring 2027 · Sources

Directed Study offers advanced directed study projects arranged with a faculty or instructional academic staff member.

Offering recorded · Spring 2027 · Sources

Theory and research on individuals' use of mass communication and its effects, covering choice, attention, information effects, persuasion, and social/behavioral outcomes.

Offering recorded · Spring 2027 · Sources