Mass Communication and the Individual

Theory and research on individuals' use of mass communication and its effects, covering choice, attention, information effects, persuasion, and social/behavioral outcomes.

offering recorded3 credits
Recorded instructors · Spring 2027 Karyn Riddle4.2/5

Summary

1 / 3

Recent recorded grades — Spring 2022: 3.94 GPA, 100.0% A/AB (n=8 letter grades); Fall 2023: 3.96 GPA, 100.0% A/AB (n=12 letter grades); Fall 2025: 3.95 GPA, 100.0% A/AB (n=10 letter grades).

What you’ll be able to do

  • Compare, contrast, and critique the major theoretical approaches to individual-level media effects.

  • Differentiate the mechanisms underlying media effects theories.

  • Evaluate how individual differences and context moderate media effects processes.

  • Synthesize prior research.

  • Use theory and prior research to develop research hypotheses.

Source: UW Guide

Grade history

↗
average GPA
letter grades
A
AB
B
BC
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All recorded terms · compare terms & instructors

Prerequisites

Course map

Graduate/professional standing

  • Graduate/professional standing
JOURN 801

This is a best-effort interpretation; check the catalog requirements above.

Prerequisite text tree
  • Graduate/professional standing

Professors

Spring 2027
Adjusted rating
RMP difficulty
captured reviews
About this rating

Raw average: 4.81/5 from 16 quality ratings. The adjusted rating blends this with the UW review average (3.66/5), weighted as 20 additional ratings. Smaller samples stay closer to that average. Each captured review is counted once in the prior; this does not correct who chooses to leave a review.

RMP profile ↗ · All captured review dates; profile matched by name.

Recent recorded grades — Spring 2020: 4.00 GPA, 100.0% A/AB (n=11 letter grades); Spring 2022: 3.94 GPA, 100.0% A/AB (n=8 letter grades); Fall 2023: 3.96 GPA, 100.0% A/AB (n=12 letter grades).

Historical instructors & teaching patterns

KARYN RIDDLE is recorded teaching in Spring 2020, Spring 2022, Fall 2023. Recorded history may be incomplete and does not establish a future schedule.

Recorded history may be incomplete and does not establish a future schedule.

Calendar & sections

Spring 2027

Schedule loads here as you scroll.

SectionModeEnrolled / capacityWaitlist
LEC 001Classroom Instruction0 / 120

Times are Central. Select a meeting for details; export includes recorded dates for the selected sections. Enrollment reflects scan time.

Meeting source records

Student experience

the class

Recent recorded grades — Spring 2022: 3.94 GPA, 100.0% A/AB (n=8 letter grades); Fall 2023: 3.96 GPA, 100.0% A/AB (n=12 letter grades); Fall 2025: 3.95 GPA, 100.0% A/AB (n=10 letter grades).

difficulty & workload

No workload feedback recorded.

Topics

  • Choice, selection, and functions of mass media use
  • Attention and cognitive processing
  • Information effects
  • Persuasion and emotion/involvement
  • Social and behavioral effects

Skills

  • Comparing, contrasting, and critiquing theoretical approaches to individual-level media effects
  • Synthesizing prior research
  • Developing research hypotheses using theory and prior research

Grades

Latest available · Fall 2025— not enough history to project Spring 2027.

average GPA
A / AB grades
letter grades
Instructor

Grade distribution · % of letter grades

A
AB
B
BC
C
D
F

Grades over time

Through Fall 2025

More grade details Grade mix, volume & source data

Not enough comparable courses for Spring 2027 in UW–Madison.

Sources & history

UW–Madison

Catalog & offerings

Descriptions, prerequisites, and recorded course offerings.

Catalog observation history

Observations at scan time; dates do not imply when a catalog change took effect.

Selected offering source records
JOURN 801 · Spring 2027

Mass Communication and the Individual

Recorded 2026-10-14
Raw records
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    "run_id": "20261014T203208-0851c9a1",
    "semester": "1274",
    "observed_at": "2026-10-14 17:50:09.728220+00:00",
    "offering_id": "1274:512:010802",
    "course_id": "JOURN 801",
    "course_uid": "course_c9fdbc838b18736300745650",
    "term_id": "1274",
    "source_course_id": "010802",
    "source_subject_id": "512",
    "title": "Mass Communication and the Individual",
    "credits_min": 3,
    "credits_max": 3,
    "typically_offered": "Occasionally"
  }
]
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Recorded grade distributions by term, section, and instructor.

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Model outputs & technical records
Qwen/Qwen3.8-27B
LLM outputs across runs
Full model traces

Recorded model configuration, reasoning, and tool conversations.

Model & dataset provenance
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  "output_id": "1de7452a0bc5c8056a69d3a51f245f76b0aa2f635bc0bbc64b735fa71c28428b",
  "requirements_status": "valid",
  "dataset_revision": "fc1811fa52e581ea57a35c0cf3343f8740a8ffbf",
  "observed_at": "2026-10-14 17:50:09.728220+00:00"
}