MARKETING MANAGEMENT
MARKETNG 700
Course Description
Provides a framework for evaluating marketing problems and developing a marketing strategy. Customer, competitor, and collaborator factors are emphasized as foundations for marketing decision-making. Examines the key aspects of product, pricing, distribution, and promotion strategy.
Prerequisties
Declared in a Master of Business Administration degree program
Satisfies
Credits
2 to 3
Offered
Occasionally
Grade Point Average
Completion Rate
A Rate
Class Size
Instructors (2025 Fall)
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