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SALES STRATEGY AND MANAGEMENT

MARKETNG 424
Course Description

Emphasis on business and organizational selling and covers professional selling techniques, business development and relationship building, integrating sales and marketing, utilizing sales technology and analytics, as well as building and managing an effective sales force.

Prerequisites

MARKETNG 300 or declared in the Business Exchange program

Satisfies

This course does not satisfy any prerequisites.

Credits

Not Reported

Offered

Not Reported

Grade Point Average
3.25

-3.4% from Historical

Completion Rate
100%

1.55% from Historical

A Rate
40.48%

15.27% from Historical

Class Size
42

28.24% from Historical

Cumulative Grade Distribution

Instructors (2026 Summr)

Sorted by ratings from Rate My Professors

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