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SOCIAL MEDIA ANALYTICS

LSC 460
Course Description

Provides an introduction and practical guide to understanding, collecting, and analyzing data from social media to evaluate their impact on consumer choices, human interaction, and public opinion of scientific issues and industries. Prepares students to apply metrics from current social media platforms (e.g. Instagram, Youtube, Twitter, etc.) to develop strategic communication recommendations for clients, ranging from industry to policymakers.

Prerequisites

Satisfied Quantitative Reasoning A requirement or graduate/professional standing

Satisfies

This course does not satisfy any prerequisites.

Credits

Not Reported

Offered

Not Reported

Grade Point Average
3.99

0.88% from Historical

Completion Rate
100%

No change from Historical

A Rate
98.7%

5.94% from Historical

Class Size
77

12.68% from Historical

Cumulative Grade Distribution

Instructors (2026 Summr)

Sorted by ratings from Rate My Professors

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