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SOCIAL MEDIA MARKETING COMMUNICATIONS

JOURN 465
Course Description

Provides an overview of social media marketing planning and buying from an objective, strategy, and tactical perspective within strategic communication campaigns. Investigate one core element of a strategic communications campaign, and provides an in-depth study into the topic area of digital media.

Prerequisties

Declared in a Journalism undergraduate program and JOURN 345

Satisfies

This course does not satisfy any prerequisites.

Credits

Not Reported

Offered

Not Reported

Grade Point Average
3.88

1.78% from Historical

Completion Rate
100%

1.11% from Historical

A Rate
90.48%

12.79% from Historical

Class Size
21

-7.69% from Historical

Instructors (2025 Fall)

Sorted by ratings from Rate My Professors

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