Incredible professor! Hybrid course - watch online lecture videos on Mondays and work on group project in person on Wednesdays. Exams are very easy as long as you watch her videos and read the assigned textbook chapters. The class is very conceptual, but understanding the why behind consumer behavior is the way to do effective marketing.Rate My Professors ↗
Current instructor
Amber Epp
What students say
Original student reviews · all captured dates
Amber cares about your learning and ensures you succeed on the group project. She gave clear feedback to our group and made sure to steer us in the right direction! Her class was hybrid, with lectures being online and in-class time dedicated to project work or guest speakers. I felt her lectures and assignments were easy to understand and simple.Rate My Professors ↗
A great, understanding professor who gives interesting online lectures and wants her students to succeed. Most of your grade is dependent on the weekly exam. The class averages were around 30/40 but I sincerely mean this: if you watch the lecture videos and take notes of the vocab from the eText for that module, you WILL pass with a good grade.Rate My Professors ↗
Amber is a great professor. She definitely knows the subject and content well. The tests are fairly easy as long as you read the book and attend lecture. The group project is somewhat annoying if you have a bad group, but Amber is super helpful answering any questions so it isn't too bad. Overall if you can take it with Amber, do it.Rate My Professors ↗
It's clear that she cares about her students. Forgot to turn in an assignment once, but I emailed her and she let me turn it in late. Group project is easy as long as you get a good group. Don't be afraid to ask questions. Model your Market Segment Analysis off of the sample. Tests are okay. First one was easiest imo. Lectures + reading are crucialRate My Professors ↗
Professor Epp is a great teacher and shows that she cares about her students! The exams given are fair and the semester group project was explained step by step. Overall, she runs a well-organized class and I would recommend it!Rate My Professors ↗
Personal experiences, not a representative survey. Profile matching and captured coverage are shown in the source details.
Classes with Amber Epp
Consumer Behavior
3 creditsStudies how individuals, families and groups acquire, consume, and dispose of goods, services, ideas and experiences.
Offering recorded · Fall 2026
Recent recorded grades — Fall 2022: 3.43 GPA, 63.5% A/AB (n=63 letter grades); Fall 2024: 3.35 GPA, 60.6% A/AB (n=66 letter grades); Fall 2025: 3.30 GPA, 61.3% A/AB (n=62 letter grades). Includes jointly taught sections.
historical GPA · grades
Spring 2022–Spring 2026Individual work to complete dissertation requirement of Ph.D. program.
Offering recorded · Fall 2026
No recorded grade history
MARKETNG 999 is a flexible Ph.D. research and reading course allowing individualized work during regular and intersession periods.
Offering recorded · Fall 2026
No recorded grade history
Recorded teaching history
Explore courses taught by this instructor →Browse recorded courses
| Term | Course | Title |
|---|---|---|
| Fall 2026 | MARKETNG 305 | Consumer Behavior |
| Fall 2026 | MARKETNG 990 | Marketing Independent Research Phd Thesis |
| Fall 2026 | MARKETNG 999 | Reading and Research-marketing Phd |
Teaching history may be incomplete. Course pages contain course-specific feedback and citations.
Instructor identity & provenance
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