RESEARCH METHODS IN THE COMMUNICATION INDUSTRY

COMARTS 361

An introduction to social science research methods and statistical analyses applicable to the study of communication research and mass media effects.

JOURN 812

Research methodology. Design research, analyze and interpret evidence, and develop a deeper appreciation of research strategies.

COMARTS 762

Epistemological and methodological principles of behavioral and social scientific research of particular relevance to communication research, including various research designs and modes of observation, casual inferences, and basic hands-on experiences in empirical research.

LSC 720

Introduction of concepts fundamental to conduct of social scientific research, overview of history and structure of field of communication, survey of major theoretical perspectives on mass communication at both micro and macro levels, with treatment of micro-macro and mass-interpersonal integration.

JOURN 658

Survey of methods for investigating mass communication process and effects.