Consumer Behavior
3 creditsStudies how individuals, families and groups acquire, consume, and dispose of goods, services, ideas and experiences.
Offering recorded · Fall 2026
historical GPA · grades
Spring 2022–Spring 2026Historical grades cover up to five years through the selected term. Grade sorting prioritizes courses with at least 100 letter grades.
Studies how individuals, families and groups acquire, consume, and dispose of goods, services, ideas and experiences.
Offering recorded · Fall 2026
historical GPA · grades
Spring 2022–Spring 2026MARKETNG 399 is an independent reading and research course for undergraduates arranged individually with a faculty member.
Offering recorded · Fall 2026
historical GPA · grades
Spring 2022–Spring 2022 · limited sampleMARKETING STRATEGY is a capstone course teaching strategic marketing decision making and external environment analysis.
Offering recorded · Fall 2026
historical GPA · grades
Spring 2022–Spring 2026Consumer Behavior provides an integrated view of how consumers acquire, consume, and dispose of goods and services using psychological, economic, and sociological perspectives.
Offering recorded · Fall 2026
historical GPA · grades
Spring 2022–Spring 2025A PhD-level seminar analyzing and discussing contemporary issues in marketing.
Offering recorded · Fall 2026
Historical reviews of Kersi Antia: Kersi Antia's course was rated as having low difficulty.
historical GPA · grades
Fall 2022–Fall 2024 · limited sample