Fall 2026

Bayesian Machine Learning for Marketing

This course teaches Bayesian statistical learning methods for marketing tasks like consumer choice prediction and product development.

no offering record for this termCredits unavailable
Recorded instructors · Fall 2026 No instructors listed

Summary

No student feedback recorded yet.

Grade history

average GPA
letter grades

No recorded grade history.

All recorded terms · compare terms & instructors

Prerequisites

Course map

Graduate/professional standing and (GEN BUS 656,ECON 704, 709,STAT 609, or STAT/​MATH 709) or declared in graduate Business Exchange program

MARKETNG 779

This is a best-effort interpretation; check the catalog requirements above.

Prerequisite text tree

Professors

Fall 2026

No instructors recorded for this selection.

Historical instructors & teaching patterns

Recorded history may be incomplete and does not establish a future schedule.

Calendar & sections

Fall 2026

Schedule loads here as you scroll.

SectionModeEnrolled / capacityWaitlist

Times are Central. Select a meeting for details; export includes recorded dates for the selected sections.

Meeting source records

No records available.

Student experience

the class

Learn to resolve common marketing tasks such as consumer choice prediction, market analysis, and product development by using Bayesian statistical learning methods. A broad range of methods are covered, from standard approaches such as hierarchical modeling to more advanced techniques, including Bayesian Optimization and Bayesian Deep Learning.

difficulty & workload

No workload feedback recorded.

Topics

  • Hierarchical modeling, Bayesian Optimization, and Bayesian Deep Learning.
  • Consumer choice prediction, market analysis, and product development.

Skills

  • Consumer choice prediction, market analysis, and product development using Bayesian methods.
  • Hierarchical modeling, Bayesian Optimization, and Bayesian Deep Learning.

Grades

Instructor

Grade distribution · % of letter grades

No grades available yet.

More grade details Grade mix, volume & source data

Sources & history

UW–Madison

Catalog & offerings

Descriptions, prerequisites, and recorded course offerings.

Catalog observation history

Observations at scan time; dates do not imply when a catalog change took effect.

Selected offering source records

No offering records for the selected term.

Raw records
[]
Rate My Professors

Student reviews

Original comments behind the course and instructor summaries.

Read original reviews

No records available.

Madgrades

Grade history

Recorded grade distributions by term, section, and instructor.

Explore recorded grades
Model outputs & technical records
nvidia/Qwen3.6-35B-A3B-NVFP4
LLM outputs across runs
Full model traces

Recorded model configuration, reasoning, and tool conversations.

Model & dataset provenance
{
  "model": "nvidia/Qwen3.6-35B-A3B-NVFP4",
  "model_revision": "1355db6a052410cfd62085d94b58866fd0f2c3c5",
  "task_version": "14",
  "output_id": "2fdcc0ef62ca869d4e84b06b6b44d902c647d0cb5ffbcc517985fde189a7bf29",
  "requirements_status": "valid",
  "dataset_revision": "e243353dcb7d79b7247ced91d69443ef4c2a6349",
  "observed_at": "2026-09-07 15:55:43.033547+00:00"
}