Visual Science Communication

Explores theoretical, practical, and ethical principles of visual communication for conveying scientific phenomena, evidence, and reasoning to expert and non-expert audiences.

no offering record for this termCredits unavailable
Recorded instructors · Spring 2027 No instructors listed

Summary

What you’ll be able to do

  • Describe the unique benefits of visuals for communicating sciences.

  • Identify the theoretical, practical, and ethical principles of visual communication.

  • Explain how theoretical, practical, and ethical principles can be applied to the visual communication of sciences.

  • Assess the effects of science visualizations on attitudes, emotions, and behaviors with a multidisciplinary reflection on theories and empirical evidence.

  • Develop research proposals and/or original arguments pertaining to the effectiveness of science visualizations.

  • Critique the design, content, and integrity of science visualizations.

  • Incorporate visuals effectively in scholarly writing and public speaking.

Source: UW Guide

Grade history

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Prerequisites

Course map

Graduate/professional standing

  • Graduate/professional standing
LSC 850

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  • Graduate/professional standing

Professors

Spring 2027

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Calendar & sections

Spring 2027

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Student experience

the class

Introduces the theoretical, practical, and ethical principles of visual communication, with a focus on how such principles can be applied to communicating scientific phenomena, evidence, and reasoning to both expert and non-expert audiences. Covers the effectiveness of visuals as a tool for science communication, their effects at the individual level as well as the potential long-term impact on society.

difficulty & workload

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Topics

  • Principles of visual communication.
  • Science communication strategies.
  • Individual and societal impacts of visualizations.

Skills

  • Applying theoretical, practical, and ethical principles of visual communication.
  • Communicating scientific phenomena, evidence, and reasoning to diverse audiences.
  • Assessing the effects of science visualizations on attitudes, emotions, and behaviors.
  • Critiquing the design, content, and integrity of science visualizations.

Grades

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Sources & history

UW–Madison

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Model outputs & technical records
Qwen/Qwen3.8-27B
LLM outputs across runs
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Model & dataset provenance
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  "model_revision": "1d4bf0f2ff6012fd82039f2fa52739d0dd7c60c0",
  "task_version": "17",
  "output_id": "3c7528e492853c7eb63fffbdea85e292f206d513925e8b4365f74c2b344e1d8e",
  "requirements_status": "valid",
  "dataset_revision": "fc1811fa52e581ea57a35c0cf3343f8740a8ffbf",
  "observed_at": "2026-10-14 17:50:09.728220+00:00"
}