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CONSUMER ANALYTICS

CNSRSCI 301
Course Description

Leverage data analysis to drive consumer business decisions via the telling of a compelling, evidence-based story. Structured to 1) provide you with a core process by which data analysis can produce effective business actions, 2) build your analytical abilities to execute the process and 3) establish a method by which analytical results can be transformed into effective stories. The process and methods studied will have application across a broad range of careers.

Prerequisties
Satisfies

This course does not satisfy any prerequisites.

Credits

3

Offered

Fall