GROWTH STRATEGIES: MULTI BUSINESS AND GLOBAL ARENAS

Name: GROWTH STRATEGIES: MULTI BUSINESS AND GLOBAL ARENAS
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Rating: 4.7 (125 reviews)

MHR 724

과목 설명

Examines growth strategies that extend the firm's scope into new businesses and geographies. Most firms operate in multiple products, markets, and geographic arenas. Explore complementarities (and costs) of operating in a portfolio of strategic arenas defined by products, customers, and global markets. This includes the analysis of strategic choices to vertically integrate (e.g., internal suppliers) as well as maintaining external alliance partners.

선수과목

(MHR 723 or concurrent enrollment) or declared in graduate Business Exchange program

충족 요건

This course does not satisfy any prerequisites.

학점

미보고

개설 시기

미보고

평점

3.83

2.94% 과거 데이터 대비

수료율

100%

과거 데이터 대비 변화 없음

A 비율

70%

36.72% 과거 데이터 대비

학급 규모

-4% 과거 데이터 대비

Cumulative Grade Distribution

강사 (2026 Summr)

다음 사이트의 평점순으로 정렬 Rate My Professors

유사 과목

BUSINESS STRATEGY

MHR 723

Integrative approach to strategic management, including strategy formulation/implementation at business unit, corporate levels. Cases, discussion, lecture, simulation are used to communicate concepts. Emphasizes development of unique tools for analysis of companies and industries, application of knowledge to business problems.

ENTREPRENEURIAL GROWTH STRATEGIES

MHR 427

General management course that analyzes and integrates growth patterns and business disciplines in context of nascent and high growth firms.

GROWTH MARKETING STRATEGIES

MARKETNG 760

Development and effective implementation of planned growth marketing strategies is a pre-requisite to enhancing business performance but is difficult to do. Explore the following topics utilizing an evidence-based approach: growth marketing strategy frameworks; resources and capability for marketing strategy formulation and execution; market orientation, customer orientation, and competitor orientation; key strategy decision points (market selection, value proposition, timing); common implementation problems; organizing for execution; and metrics and performance assessment.

GLOBAL ISSUES IN MANAGEMENT

INTLBUS/MHR 403

Focuses on the strategic management required in global business. Topics include environmental analysis, global strategy, and subsidiary control. The aim of the course is to develop special skills that are required to manage international firms.

DOCTORAL RESEARCH SEMINAR IN BUSINESS STRATEGY

MHR 973

This doctoral level strategy research seminar invites students to explore drivers of performance heterogeneity among firms. Why do some firms out-perform others? The topic is integrative in that the answer draws on theory and empirical evidence from economics, sociology, and psychology, as well as management and organizational theory that is more interdisciplinary in nature. In studying this topic, we also focus on the research process: what is the anatomy of a scholarly contribution in strategy and how does one conduct strategy research?