# Hardest courses in Marketing | UW–Madison

[View on UW Courses](https://uwcourses.com/departments/MARKETNG/hardest)

## Dataset

### revision

e243353dcb7d79b7247ced91d69443ef4c2a6349

### repository

twangodev/uwcourses

### schema version

6

### importer version

7

### projection id

52a78527ff09011d88cb04c7d43867d9fbfec2930bf1dd2ec359ebd2844e0b07

### observed at

2026-09-07T15:55:43.033547+00:00

### built at

2026-09-10T19:50:42.743001+00:00

### courses

8951

### current instructors

5754

### limited

false

### terms

* 1272
* 1264
* 1262
* 1254
* 1252
* 1244
* 1242
* 1234
* 1232
* 1224
* 1222
* 1212
* 1204
* 1202
* 1194
* 1192
* 1184
* 1182
* 1174
* 1172
* 1164
* 1162
* 1154
* 1152
* 1144
* 1142
* 1134
* 1132
* 1124
* 1122
* 1114
* 1112
* 1104
* 1102
* 1094
* 1092
* 1084
* 1082
* 1074
* 1072

### term

1272

### departments

| subject   | count |
| --------- | ----- |
| AAE       | 90    |
| ABT       | 20    |
| ACCTIS    | 36    |
| ACTSCI    | 14    |
| AFAERO    | 10    |
| AFRICAN   | 87    |
| AFROAMER  | 71    |
| AGROECOL  | 21    |
| AMERIND   | 53    |
| ANAT\&PHY | 7     |
| ANATOMY   | 2     |
| ANESTHES  | 8     |
| ANSCI     | 57    |
| ANTHRO    | 95    |
| ART       | 125   |
| ARTED     | 10    |
| ARTHIST   | 121   |
| ASIALANG  | 129   |
| ASIAN     | 109   |
| ASIANAM   | 28    |
| ASTRON    | 38    |
| ATMOCN    | 69    |
| BIOCHEM   | 51    |
| BIOCORE   | 10    |
| BIOLOGY   | 14    |
| BIOMDSCI  | 18    |
| BME       | 66    |
| BMI       | 41    |
| BMOLCHEM  | 10    |
| BOTANY    | 69    |
| BSE       | 44    |
| C\&ESOC   | 73    |
| CBE       | 48    |
| CHEM      | 101   |
| CHICLA    | 52    |
| CIVENGR   | 133   |
| CLASSICS  | 47    |
| CNP       | 10    |
| CNSRSCI   | 50    |
| COMARTS   | 137   |
| COMPBIO   | 15    |
| COMPLIT   | 11    |
| COMPSCI   | 138   |
| COUNPSY   | 78    |
| CRB       | 19    |
| CS\&D     | 71    |
| CSCS      | 40    |
| CURRIC    | 193   |
| DANCE     | 93    |
| DERM      | 8     |
| DS        | 88    |
| DYSCI     | 35    |
| ECE       | 155   |
| ECON      | 145   |
| EDPOL     | 114   |
| EDPSYCH   | 97    |
| ELPA      | 70    |
| EMA       | 53    |
| EMERMED   | 17    |
| ENGL      | 206   |
| ENTOM     | 40    |
| ENVIRST   | 148   |
| EP        | 15    |
| EPD       | 67    |
| ESL       | 16    |
| F\&WECOL  | 60    |
| FAMMED    | 22    |
| FINANCE   | 50    |
| FOLKLORE  | 40    |
| FOODSCI   | 43    |
| FRENCH    | 63    |
| GEN\&WS   | 145   |
| GENBUS    | 72    |
| GENECSLR  | 17    |
| GENETICS  | 60    |
| GEOG      | 113   |
| GEOSCI    | 83    |
| GERMAN    | 82    |
| GLE       | 48    |
| GNS       | 38    |
| GREEK     | 27    |
| HDFS      | 41    |
| HEBR-BIB  | 13    |
| HEBR-MOD  | 10    |
| HISTORY   | 233   |
| HISTSCI   | 56    |
| HONCOL    | 13    |
| ILS       | 43    |
| INFOSYS   | 9     |
| INTEGART  | 7     |
| INTEGSCI  | 22    |
| INTER-AG  | 18    |
| INTER-HE  | 11    |
| INTER-LS  | 22    |
| INTEREGR  | 16    |
| INTLBUS   | 21    |
| INTLST    | 50    |
| ISYE      | 83    |
| ITALIAN   | 53    |
| JEWISH    | 56    |
| JOURN     | 88    |
| KINES     | 128   |
| LACIS     | 26    |
| LANDARC   | 61    |
| LATIN     | 24    |
| LAW       | 120   |
| LEGALST   | 48    |
| LINGUIS   | 35    |
| LIS       | 89    |
| LITTRANS  | 78    |
| LSC       | 52    |
| M\&ENVTOX | 7     |
| MARKETNG  | 62    |
| MATH      | 153   |
| MDGENET   | 8     |
| ME        | 130   |
| MEDHIST   | 43    |
| MEDICINE  | 60    |
| MEDIEVAL  | 32    |
| MEDPHYS   | 39    |
| MEDSC-M   | 29    |
| MEDSC-V   | 41    |
| MHR       | 68    |
| MICROBIO  | 45    |
| MILSCI    | 16    |
| MM\&I     | 22    |
| MOLBIOL   | 6     |
| MS\&E     | 59    |
| MUSIC     | 165   |
| MUSPERF   | 126   |
| NAVSCI    | 20    |
| NE        | 44    |
| NEURODPT  | 11    |
| NEUROL    | 7     |
| NEURSURG  | 4     |
| NTP       | 11    |
| NURSING   | 111   |
| NUTRSCI   | 65    |
| OBS\&GYN  | 18    |
| OCCTHER   | 39    |
| ONCOLOGY  | 14    |
| OPHTHALM  | 5     |
| OTM       | 43    |
| PATH      | 34    |
| PATH-BIO  | 29    |
| PEDIAT    | 26    |
| PHARMACY  | 31    |
| PHILOS    | 77    |
| PHMCOL-M  | 11    |
| PHMPRAC   | 45    |
| PHMSCI    | 60    |
| PHYASST   | 37    |
| PHYSICS   | 88    |
| PHYSIOL   | 3     |
| PHYTHER   | 37    |
| PLANTSCI  | 52    |
| PLPATH    | 35    |
| POLISCI   | 192   |
| POPHLTH   | 58    |
| PORTUG    | 33    |
| PSYCH     | 101   |
| PSYCHIAT  | 22    |
| PUBAFFR   | 54    |
| PUBLHLTH  | 23    |
| RADIOL    | 11    |
| REALEST   | 41    |
| RELIGST   | 90    |
| RHABMED   | 9     |
| RMI       | 24    |
| RP\&SE    | 102   |
| S\&APHM   | 17    |
| SCANDST   | 73    |
| SLAVIC    | 89    |
| SOC       | 149   |
| SOCWORK   | 87    |
| SOILSCI   | 46    |
| SPANISH   | 83    |
| SRMED     | 21    |
| STAT      | 94    |
| STDYABRD  | 52    |
| STS       | 8     |
| SURGERY   | 25    |
| SURGSCI   | 33    |
| THEATRE   | 91    |
| URBRPL    | 60    |
| UROLOGY   | 5     |
| ZOOLOGY   | 89    |

## subject

MARKETNG

## collection

hardest

## results

### items

```json
[
  {
    "course_uid": "course_fb6a5ede0495a5a89797ebac",
    "course_id": "MARKETNG 410",
    "title": "SPORTS MARKETING",
    "credits_min": 3,
    "credits_max": 3,
    "gpa": 3.285,
    "badges": [
      {
        "id": "rated-teacher",
        "label": "Highly rated instructor",
        "tone": "positive",
        "evidence": "Fall 2026: Moses Altsech (4.02/5 adjusted; 35 ratings). At least one assigned instructor qualifies. This describes instructor reviews across courses, not a course rating.",
        "sources": [
          {
            "label": "Moses Altsech",
            "href": "/instructors/MOSES_ALTSECH"
          }
        ]
      },
      {
        "id": "grade-outcomes",
        "label": "Lower grades",
        "tone": "negative",
        "evidence": "Spring 2026 · latest released grades before Fall 2026: 3.07 GPA across 46 letter grades, versus 3.48 for Marketing (16 courses). Requires a difference of at least 0.20 and 30 letter grades. Historical outcomes, not predicted difficulty.",
        "sources": [
          {
            "label": "Grade history and sources",
            "href": "/courses/MARKETNG_410#grades"
          }
        ]
      }
    ],
    "description": "SPORTS MARKETING provides an overview of trends and issues in sports marketing, teaching techniques to solve organizational problems and attract customers in competitive markets.",
    "discovery": {
      "term": "1272",
      "offered": true,
      "history": {
        "counts": [
          119,
          141,
          127,
          65,
          30,
          9,
          4
        ],
        "count": 495,
        "gpa": 3.195959595959596,
        "topShare": 52.52525252525253,
        "firstTerm": "1224",
        "lastTerm": "1264"
      },
      "instructors": [
        {
          "course_uid": "course_fb6a5ede0495a5a89797ebac",
          "uid": "instructor_e25dcd7f5579c70bcfc2ce00",
          "name": "Moses Altsech",
          "quality": 4.022613012198762,
          "quality_count": 35,
          "instructor_url": "/instructors/MOSES_ALTSECH"
        }
      ],
      "instructorHistory": null,
      "courseComparison": null,
      "claim": null,
      "reviewFiles": []
    }
  },
  {
    "course_uid": "course_b5acb9d443607a19cb772ba8",
    "course_id": "MARKETNG 300",
    "title": "MARKETING MANAGEMENT",
    "credits_min": 3,
    "credits_max": 3,
    "gpa": 3.206,
    "badges": [
      {
        "id": "grade-outcomes",
        "label": "Lower grades",
        "tone": "negative",
        "evidence": "Spring 2026 · latest released grades before Fall 2026: 3.24 GPA across 470 letter grades, versus 3.48 for Marketing (16 courses). Requires a difference of at least 0.20 and 30 letter grades. Historical outcomes, not predicted difficulty.",
        "sources": [
          {
            "label": "Grade history and sources",
            "href": "/courses/MARKETNG_300#grades"
          }
        ]
      },
      {
        "id": "lecture-size",
        "label": "Large lectures",
        "tone": "neutral",
        "evidence": "Fall 2026: median 179 enrolled students across 4 recorded lecture sections. Small means 30 or fewer; large means 100 or more. Enrollment at scan time, not capacity or typical historical attendance.",
        "sources": [
          {
            "label": "Sections and enrollment",
            "href": "/courses/MARKETNG_300#schedule"
          }
        ]
      }
    ],
    "description": "MARKETING MANAGEMENT covers the planning and control of marketing programs, including organization, product, pricing, promotion, and distribution.",
    "discovery": {
      "term": "1272",
      "offered": true,
      "history": {
        "counts": [
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          1946,
          1127,
          658,
          265,
          138,
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        "count": 5536,
        "gpa": 3.2097182080924855,
        "topShare": 58.92341040462428,
        "firstTerm": "1224",
        "lastTerm": "1264"
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      "instructors": [
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          "name": "Giustina Parisi",
          "quality": 3.7235102700443767,
          "quality_count": 1,
          "instructor_url": "/instructors/GIUSTINA_PARISI"
        },
        {
          "course_uid": "course_b5acb9d443607a19cb772ba8",
          "uid": "instructor_bd264501797a69c3aee7ef6f",
          "name": "Kristin Branch",
          "quality": 3.4530577802325935,
          "quality_count": 27,
          "instructor_url": "/instructors/KRISTIN_BRANCH"
        },
        {
          "course_uid": "course_b5acb9d443607a19cb772ba8",
          "uid": "instructor_5898f150e472251666d45c14",
          "name": "Amanda Culian",
          "quality": null,
          "quality_count": null,
          "instructor_url": "/instructors/AMANDA_CULIAN"
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        {
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          "name": "Antima Kc",
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          "instructor_url": "/instructors/ANTIMA_KC"
        },
        {
          "course_uid": "course_b5acb9d443607a19cb772ba8",
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          "name": "Brianna Luciano",
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          "uid": "instructor_76fd6190a613f2d382a7f48b",
          "name": "CESAR Arroyo Calderon",
          "quality": null,
          "quality_count": null,
          "instructor_url": "/instructors/CESAR_ARROYO_CALDERON"
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        {
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          "uid": "instructor_e51fcf560485e9b81b34ca21",
          "name": "Danar Sampurno",
          "quality": null,
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          "instructor_url": "/instructors/DANAR_SAMPURNO"
        },
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          "uid": "instructor_816e1683fba236559f0a53bd",
          "name": "Haden Beaudoin",
          "quality": null,
          "quality_count": null,
          "instructor_url": "/instructors/HADEN_BEAUDOIN"
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        {
          "course_uid": "course_b5acb9d443607a19cb772ba8",
          "uid": "instructor_32778ef37e63ec38c47f0ca6",
          "name": "Izzy Ripp",
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          "instructor_url": "/instructors/IZZY_RIPP"
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          "course_uid": "course_b5acb9d443607a19cb772ba8",
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          "name": "Kathryn Holihan",
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          "instructor_url": "/instructors/SHAQ_HARVEY"
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          "instructor_url": "/instructors/WILSON_NOLL"
        }
      ],
      "instructorHistory": null,
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      "claim": {
        "citations": [
          {
            "instructor_name": "Kristin Branch",
            "review_date": "2024-12-18 19:48:54 +0000 UTC",
            "review_id": "70354557adbda01069a954d4",
            "run_id": "20260907T155543-ce3781c4",
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            "review_date": "2024-12-26 17:50:03 +0000 UTC",
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            "review_id": "f24500d6c191271ac0a8fc6c",
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            "source_url": "https://www.ratemyprofessors.com/professor/3063248",
            "type": "review"
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        ],
        "text": "Exams require significant studying and are described as tough or tricky, with some questions drawn from niche textbook details rather than lecture content."
      },
      "reviewFiles": [
        "/data/e243353dcb7d79b7247ced91d69443ef4c2a6349/reviews/course_b5acb9d443607a19cb772ba8-0.json"
      ]
    }
  },
  {
    "course_uid": "course_101266767c15c7602377fded",
    "course_id": "MARKETNG 424",
    "title": "SALES STRATEGY AND MANAGEMENT",
    "credits_min": 3,
    "credits_max": 3,
    "gpa": 3.355,
    "badges": [
      {
        "id": "rated-teacher",
        "label": "Highly rated instructor",
        "tone": "positive",
        "evidence": "Fall 2026: Moses Altsech (4.02/5 adjusted; 35 ratings). At least one assigned instructor qualifies. This describes instructor reviews across courses, not a course rating.",
        "sources": [
          {
            "label": "Moses Altsech",
            "href": "/instructors/MOSES_ALTSECH"
          }
        ]
      },
      {
        "id": "grade-outcomes",
        "label": "Lower grades",
        "tone": "negative",
        "evidence": "Spring 2026 · latest released grades before Fall 2026: 3.27 GPA across 30 letter grades, versus 3.48 for Marketing (16 courses). Requires a difference of at least 0.20 and 30 letter grades. Historical outcomes, not predicted difficulty.",
        "sources": [
          {
            "label": "Grade history and sources",
            "href": "/courses/MARKETNG_424#grades"
          }
        ]
      },
      {
        "id": "lecture-size",
        "label": "Small lectures",
        "tone": "neutral",
        "evidence": "Fall 2026: median 19 enrolled students across 1 recorded lecture section. Small means 30 or fewer; large means 100 or more. Enrollment at scan time, not capacity or typical historical attendance.",
        "sources": [
          {
            "label": "Sections and enrollment",
            "href": "/courses/MARKETNG_424#schedule"
          }
        ]
      }
    ],
    "description": "Covers professional selling, business development, sales-marketing integration, analytics, and sales force management.",
    "discovery": {
      "term": "1272",
      "offered": true,
      "history": {
        "counts": [
          103,
          72,
          53,
          20,
          21,
          5,
          2
        ],
        "count": 276,
        "gpa": 3.3333333333333335,
        "topShare": 63.40579710144928,
        "firstTerm": "1224",
        "lastTerm": "1264"
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      "instructors": [
        {
          "course_uid": "course_101266767c15c7602377fded",
          "uid": "instructor_e25dcd7f5579c70bcfc2ce00",
          "name": "Moses Altsech",
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          "quality_count": 35,
          "instructor_url": "/instructors/MOSES_ALTSECH"
        }
      ],
      "instructorHistory": null,
      "courseComparison": null,
      "claim": null,
      "reviewFiles": []
    }
  },
  {
    "course_uid": "course_3234ca0c38b4a8cd59c7908a",
    "course_id": "MARKETNG 305",
    "title": "CONSUMER BEHAVIOR",
    "credits_min": 3,
    "credits_max": 3,
    "gpa": 3.408,
    "badges": [
      {
        "id": "rated-teacher",
        "label": "Highly rated instructor",
        "tone": "positive",
        "evidence": "Fall 2026: Moses Altsech (4.02/5 adjusted; 35 ratings). At least one assigned instructor qualifies. This describes instructor reviews across courses, not a course rating.",
        "sources": [
          {
            "label": "Moses Altsech",
            "href": "/instructors/MOSES_ALTSECH"
          }
        ]
      }
    ],
    "description": "Studies how individuals, families and groups acquire, consume, and dispose of goods, services, ideas and experiences.",
    "discovery": {
      "term": "1272",
      "offered": true,
      "history": {
        "counts": [
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          122,
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          11,
          1
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        "count": 1360,
        "gpa": 3.3761029411764705,
        "topShare": 61.76470588235294,
        "firstTerm": "1224",
        "lastTerm": "1264"
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      "instructors": [
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          "course_uid": "course_3234ca0c38b4a8cd59c7908a",
          "uid": "instructor_e25dcd7f5579c70bcfc2ce00",
          "name": "Moses Altsech",
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          "quality_count": 35,
          "instructor_url": "/instructors/MOSES_ALTSECH"
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          "course_uid": "course_3234ca0c38b4a8cd59c7908a",
          "uid": "instructor_d562e6f2f5f2321d76975318",
          "name": "Amber Epp",
          "quality": 3.801912564712896,
          "quality_count": 29,
          "instructor_url": "/instructors/AMBER_EPP"
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          "course_uid": "course_3234ca0c38b4a8cd59c7908a",
          "uid": "instructor_394d3939d612ad5a2b4c7668",
          "name": "Alyssa Gosbee Stang",
          "quality": null,
          "quality_count": null,
          "instructor_url": "/instructors/ALYSSA_GOSBEE_STANG"
        }
      ],
      "instructorHistory": null,
      "courseComparison": null,
      "claim": null,
      "reviewFiles": []
    }
  },
  {
    "course_uid": "course_166b97080a270c6a634da53f",
    "course_id": "MARKETNG 310",
    "title": "MARKETING RESEARCH",
    "credits_min": 3,
    "credits_max": 3,
    "gpa": 3.411,
    "badges": [],
    "description": "MARKETING RESEARCH teaches systematic and objective search and analysis of information to identify and solve marketing problems.",
    "discovery": {
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```

### total

26

### page

1

### kind

course

### q



### term

1272

### availability

offered

### filters

#### ranking

hardest

#### subject

MARKETNG
