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MARKETING FOR TECHNICAL PROFESSIONALS

EPD 614
Course Description

Role and contribution of marketing and product management to overall operations; target marketing and market segmentation; product lifecycle positioning; develop product and marketing plan as part of balanced marketing effort; technical perspective on social, ethical, environmental, and sustainability of marketing and product management decisions.

Prerequisites

Graduate/professional standing. Not open to students declared in Business: Marketing, MBA.

Satisfies

This course does not satisfy any prerequisites.

Credits

Not Reported

Offered

Not Reported

Grade Point Average
3.85

-2.45% from Historical

Completion Rate
100%

No change from Historical

A Rate
84.62%

-8.41% from Historical

Class Size
13

-13.33% from Historical

Cumulative Grade Distribution

Instructors (2026 Summr)

Sorted by ratings from Rate My Professors

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